Remarkable 8K realism with ultimate Mini LED contrast, Next generation picture and sound with Cognitive Intelligence, Uncompromising 8K realism on a big screen, Scenes full of contrast and brightness, precisely controlled, Sound from the screen, pictures and sound in harmony,

Discover a different frontier in 8K reality on this big screen TV with Mini LED backlight, powered by the Cognitive Processor XR and XR Backlight Master drive.Take vision and sound to the next level with Cognitive Processor XR. Sony's revolutionary processor on Sony BRAVIA XR TVs reproduces content the way humans see and hear for an incredibly lifelike experience. It understands how the human eye focuses, cross analyzing images to give real life depth, extraordinary contrast and beautifully vivid colors.